ASO Keyword Research for E-Commerce Apps
Find the shopping, deals, and category keywords your storefront should rank for.
Paste your shopping, marketplace, or DTC commerce app and get 50 ASO keyword ideas with demand, difficulty, and opportunity. Built for commerce teams who need to win above Amazon, Shein, and Temu on category and intent keywords.
Find Keywords — FreePaste your App Store link. 50 keyword ideas. Live rank for each.
Keywords E-Commerce Apps typically rank for
A real ASO run on your app surfaces 50 ideas across these three buckets — plus your current rank for each.
Head terms
High demand, high difficulty — keyword-field weight, not title.
Long-tail
Specific intent — these are the rows you actually rank on.
Competitor-driven
What rivals already rank for — keyword-field only, never title.
How to read the results table
Three rows you'll typically see for E-Commerce Apps — and what each tells you.
Values-aligned long-tail — the searcher has a position and is filtering. Strong subtitle candidate for a values-led brand.
Amazon, Walmart, eBay own the top 5. Skip in title and subtitle, keyword field only.
Tool-intent term — searchers want a specific feature. Worth a subtitle if your app does it well.
Opportunity is what ties it all together — it's demand minus difficulty, with a bonus for keywords where you're already nearby (say, ranked #11–20). Sort by opportunity descending and the top rows are your shortlist.
Where each keyword goes in your store listing
The three fields Apple indexes — and which keyword type belongs in each.
Title (30 chars)
Title gets your brand plus a category or value-prop — e.g. "Depop — Buy & Sell Fashion". Generic "shopping app" wastes the slot.
Subtitle (30 chars)
Subtitle for category + audience or intent — e.g. "Sustainable Fashion Marketplace" or "Designer Resale". The signal that wins is "what kind of shopping".
Keyword field (100 chars)
Category and intent modifiers: "thrift,resale,vintage,sustainable,handmade,marketplace,deals,coupon,cashback,pricetrack". Avoid brand-name dilution unless you're explicitly a price tracker.
From paste to plan — 30 seconds
Paste your App Store link
Or type your app's name. Works for any public e-commerce apps listing — yours or a competitor's.
Get 50 ranked keywords
Demand, difficulty, opportunity, and your current rank. The opportunity column is your shortlist.
Update your listing
Title for one head term. Subtitle for your sharpest long-tail. Keyword field for the rest.
Frequently Asked Questions
How do I compete with Amazon and Shein on shopping keywords?
Don't target head terms — they're locked. Target the modifier that defines your store: "sustainable", "secondhand", "designer", "handmade", "local". The SnapMonk ASO tool ranks long-tails by opportunity, so the rows with real demand and reachable difficulty surface to the top.
Is "deals" or "coupons" worth targeting?
In the keyword field, yes — they have real demand. In the title, no — Apple flags promotional language in titles for e-commerce apps. Run the tool and you'll see "deals" appear in the keyword set, but the subtitle copy that wins is feature-led, not discount-led.
Should a DTC brand app target the brand name or category?
Both — but for different fields. Brand name owns the title (you don't want to lose branded search). Category modifiers fill the keyword field and steer non-branded discovery. The ASO tool will show your branded rank as a top result already; the opportunity rows are where the next layer of installs comes from.
ASO research for other categories
Find the right keywords for your e-commerce apps
Paste your App Store link — get 50 ranked keyword ideas with live rank tracking in under a minute.
Find Keywords